About Us

In 1998 Informed Choice Insurance Agency, opened their doors in a small office located in Green Bay, WI. Informed Choice was committed to providing personal service and informing seniors about their health care choices in an environment in which they feel comfortable. This process led Informed Choice down a path that has made it possible for us to educate and inform individuals of all ages regarding their health and life insurance needs.

Today, Informed Choice is an independent agency that sells all different types of Individual Health insurance (under 65), Long Term Care (LTC), Life Insurance, Burial Trusts, Dental, Medicare plans (traditional Medicare supplements, Medicare Advantage, Part D).

In 2008, we expanded our company to include West Central Wisconsin, Southeastern Wisconsin and the Fox Valley. With the same philosophy implemented in 1998, Informed Choice is the leader of educational seminars and helping individuals make an informed decision with all their health and life insurance needs. Our diverse team comes from various industries with unique backgrounds.

But it's what we have in common - talent, insight and a passion with our clients that keeps them coming back for more. We are able to determine what our client's wants and needs are, not what we think they should have. We specialize in creating unforgettable, knowledgeable and exceptionally effective experiences.

We're particular about the quality of our work, so it follows that we're also very selective about our partnerships. We work with companies whose products or services help us meet our clients' needs. With these partnerships, we have the ability to extend and enhance our service delivery capabilities.

Our office is staffed with licensed insurance agents and customer service representatives. A professional who is knowledgeable and understands your needs will answer your questions and provide solutions. Utilizing the latest technology allows us to provide you with honest, old-fashioned service.

We understand how overwhelming making the right insurance choices can be. Your advisor will carefully walk you through all those options, just like a friend or family member would, and we don't stop there either! Informed Choice is more than a place that helps you make important decisions.....we stay with you for all those changes in the road that may lie ahead.